Learn Facebook Advertising from Scratch
Brigham is a professor of digital advertising at Brigham Young University. Brigham lives, eats, and breathes digital advertising and has helped hundreds of students learn how to successfully run an online business. Currently Brigham runs four businesses, all of which were started for $3k or less and 3 of the 4 produce over $100k+ in annual income.
What you’ll learn
- Master the ins and outs of Facebook advertising.
- Know how to test Facebook ads and find winning results.
- Learn all the terms you need to know with Facebook advertising.
- Build Facebook ad campaigns that create effective and efficient results.
Course Content
- Facebook Advertising Theory and Key Terminology –> 5 lectures • 15min.
- User Interface –> 5 lectures • 23min.
- Campaign –> 1 lecture • 5min.
- Pixel –> 2 lectures • 4min.
- Ad Set –> 8 lectures • 40min.
- Audience –> 5 lectures • 11min.
- Ads –> 6 lectures • 24min.
- Case Studies –> 3 lectures • 36min.
- EXTRA: Use Offers in Your Advertising –> 3 lectures • 7min.
- EXTRA: Creating Your Business Plan –> 1 lecture • 26min.
- EXTRA: Negotiation Tips –> 3 lectures • 8min.
Requirements
Brigham is a professor of digital advertising at Brigham Young University. Brigham lives, eats, and breathes digital advertising and has helped hundreds of students learn how to successfully run an online business. Currently Brigham runs four businesses, all of which were started for $3k or less and 3 of the 4 produce over $100k+ in annual income.
Brigham’s advertising career began while living in a hut in Thailand and he has since created a business that does more than $2,000,000/year in sales using Facebook as one of its main advertising platforms. Brigham starts with the most basic fundamentals so it doesn’t matter what level of experience you have. He will help you learn how to think and act like a professional advertiser.
This course is a summation of more than 3 years of teaching digital advertising to hundreds of college students wrapped up into a powerful, content-rich demonstration on how to scale a business through Facebook Ads! If you have a business idea or current business that needs more sales or clients, this is the place to start. Dive into the Facebook Advertising platform with Brigham and learn how to take your business next level with time-tested advertising strategies.